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Champs Sports, a division of New York-basee (NYSE: FL), and Florida Citrus Sports announced the sponsorship extensionJuly 7, but didn’ty disclose any specifics of the deal in a written release. The game is playef on Dec. 29 each year between college teamsz from the Atlantic Coast and Big Ten Last year’s game attracted a record numbet of attendees — 52,692 — and was among the highest-ratedx bowl games telecast by ESPN. “Champas Sports is truly one ofthe finest, most committes sponsors in college football.
We are extremelhy pleased to have them as a partner and name sponsor of the Champzs Sports Bowl for anotherfour years,” said Stevse Hogan, CEO of Florida Citrus Sports. Florida Citrus Sportd is a nonprofit organization dedicated to promoting the Centrall Florida community through four signature including The Capital One and Champs Sportszbowl games, the Orlando Citrus Parade and the OUC half marathohn and 5k.
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